Luna2 brand & ethos
Named after the first spacecraft to land on the moon in the late 50’s, Luna2 raises the benchmark in hospitality for its visionary design, superstar services and stellar standards of wining & dining, lounging & sleeping.
Founder & Designer Melanie Hall’s Luna2 ethos “Respects the past, welcomes the future and likes to have fun in the process! With this in mind, Luna2 blends nostalgia (great modernism works of the past, some 60’s pop etc), with futurism (innovation, gadgets, high-tech stuff) and touches of fun…life is not to be taken too seriously after all!
This ethos continues to be infused throughout every aspect of Luna2 as a company, from architectural design to interior design, from Lunafood to music, right through to the superstar service offered. Hence, the Luna2 team is encouraged to have a sound understanding of great tradition, keep abreast of global innovation, and retain a sense of humour in the process.
Luna2 studiotel opened in April 2013 in fashionable Seminyak, Bali. Uniquely known as a ‘studiotel’, this award-winning ultra-modern hotel features super-spacious studio rooms and intimate public spaces. Luna2 studiotel offers superstar levels of service and stellar standards of wining & dining, lounging & sleeping.
Award-winning Orbit restaurant, with world-class wine list, features signature Lunafood – fuelled with nostalgia, futurism and fun. Descend the spiral staircase from Orbit to underground ‘groovy-baby’ Pop! lounge bar. Pass through Pop! to ultra-plush Lunaplex 16-seat cinema, with daily showings – a cool combo of nostalgic classics and new releases. Ascend up four floors to Space rooftop bar for sunset champagne & cocktails to kill for, with the ultimate panoramic ocean view. Outdoor, the 25m Mondrian-ic colour-blocked lap pool is the ultimate escape, with sun loungers for catching rays or relaxing with poolside spa treatments.
In contrast with the ubiquitous ‘modern Bali’ style, Luna2 studiotel “Resembles what a ‘hotel of the future’ may have looked like in the 1960’s”, according to Condé Nast Traveller.
Founder & Designer Melanie Hall’s Luna2 ethos “Respects the past, welcomes the future and likes to have fun in the process!” As such, nostalgia, futurism and fun are fuelled throughout the 14 open-plan studio rooms and playful, yet sophisticated, public spaces.
Luna2 studiotel, as a member of Design Hotels, is a part of the Starwood Preferred Guest® program. All SPG® members can earn & redeem points and enjoy exclusive benefits on stays at Luna2, when booked through the Luna2 or SPG websites.
Luna2 studiotel promises a cosmic guest experience every time!
Luna2 private hotel
No longer under the Luna2 brand, since 2017.
The Luna2 brand originated in Bali where Luna2 private hotel “landed” in 2007, beachfront in Seminyak. The design which contrasts the ubiquitous ‘modern Bali,’ “Breaks new ground here on earth”, according to the UK’s Wallpaper* magazine, and was named one of Hong Kong’s Asia Tatler’s “World’s Top 10 Hottest Hotels”. Uniquely known as a ‘private hotel’, it features the services you would expect of an exclusive hotel, with the intimacy of a private home.
Luna2 Founder & Designer Melanie Hall conceived this ground-breaking private hotel back in 2007. The ultra-modern, minimalist design is reminiscent of great modernism of the past, with a clear vision of the future. Its somewhat ‘South Beach’ simplicity was intended as a backdrop for Hall’s signature “FUNked-up modernist” interiors and furniture design. The interior design, furniture, carpets & fabric were all custom-designed and produced by Hall, using long-trusted factories from around the region, but largely in Jakarta. Hall adds further interest and timelessness to her own custom designs by adding key European designer pieces and artwork throughout.
Luna2 private hotel remained the flagship Luna2 property, perfectly complementing Luna2 studiotel when the latter was launched in 2013, until mid-2017 when Luna2 decided to refocus its portfolio to represent Luna2 studiotel only. Its legacy remains as the only ultra-modern beachfront property in Seminyak, regularly featured by international press during its lifetime, and serving as the launchpad for the Luna2 brand.